Digital Marketing Blogs

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Digital Marketing Blogs that Every Business (and student) Should Follow


As a digital marketing student, you need to start getting in the mindset of someone who works within the industry so that one day when you enter it yourself, you’ll have the advantage of already being prepared for how to think and work like a digital marketer. One way to get in this mindset, is walking the walk, and talking the talk; reading articles, news, the latest trends and becoming aware of the changes in the digital marketing field, the same way a digital marketing specialist or head of a marketing consulting company would. When you get in the habit of reading what the top companies do, and getting your information from the same sources, you’ll be bettering yourself as a student and equipping yourself for the job or position in digital marketing that you plan on holding in the future.

Below are some of the top digital marketing blogs that are extremely popular among big businesses in digital marketing. Reading what they read and having the intelligence that they do, is a prime example of the third Student Best Practice we mention on our site; Knowledge is Power. Therefore, if this is what they’re reading, it should be what you’re reading too.

Top Blogs:

1. Digital Marketing News & Views: Marketing Land

“Daily news coverage includes breaking stories, industry trends, feature announcements and product changes at popular platforms used by digital marketers to reach consumers online.”

Matt McGee is Editor-in-Chief of this contributor network that features a wide variety of digital marketing disciplines. The vast variation of content published by professionals across the board, is what drives their readers to keep coming back for more.






2. Econsultancy

“We’re Econsultancy. By arming a global community of marketers and ecommerce professionals with a wide range of research, data, analysis, training, consulting, events and online resources we enable organisations and individual professionals to succeed online.”

This blog not only contains useful data and information, but research about the industry as well; something that gives this particular blog an edge over competitors. This blog also runs over 100 events per year. They value sharing and teaching practices and techniques, and it allows them to bring their content to life with followers and subscribers.

digital marketing blog - econsultancy



2. Search Engine Marketing: Moz Blog

“The industry’s top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.”


3. Google Analytics: Occam’s Razor

There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization.”

This blog gives a unique, refreshing, and more simplistic view on the steps neccessary in order to take your digital presence to the next level. This blog focuses on the importance and impact of successful data analytics and how it can help your business.


4. Social Media: Social Media Examiner

“The world’s largest social media marketing resource, Social Media Examiner helps millions of businesses discover how to best use social media to connect with customers, drive traffic, generate awareness and increase sales.”


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